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Face Serums

Looking to combat blemishes or dryness? Or maybe you want to prevent wrinkles or treat dull skin. Whatever your skin concern, our huge collection of face serums from big-name brands like The Ordinary, PIXI, Clarins and Medik8 has something for everyone. Don't forget to set a price alert so you're notified about the latest serum offers, too! Read More

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1,801 products found
-40%
BABOR Ampoule Concentrates Aftersun Face Serum
BABOR Ampoule Concentrates Aftersun Face Serum
No reviews
£23.99 £39.90
-43%
Elizabeth Arden Advanced Ceramide Eye Serum Capsules
Elizabeth Arden Advanced Ceramide Eye Serum Capsules
No reviews
£55.00 £96.00
-39%
BABOR Ampoule Concentrates Active Purifier Serum
BABOR Ampoule Concentrates Active Purifier Serum
No reviews
£17.20 £27.90
-37%
Elizabeth Arden Advanced Ceramide Daily Youth Restoring Serum Face & Eye Capsules
Elizabeth Arden Advanced Ceramide Daily Youth Restoring Serum Face & Eye Capsules
No reviews
£48.00 £76.00
Alpha-H Vitamin E Serum
Alpha-H Vitamin E Serum
No reviews
£22.99
-13%
Medik8 Intelligent Retinol 3TR
Medik8 Intelligent Retinol 3TR
No reviews
£34.00 £39.00
-10%
Alpha-H Retinol Reboot Exfoliating Body Treatment
Alpha-H Retinol Reboot Exfoliating Body Treatment
No reviews
£30.59 £33.95
Votary Vitamin C Glow Serum, Vit C & Alpha Arbutin
Votary Vitamin C Glow Serum, Vit C & Alpha Arbutin
No reviews
£70.00
Alpha-H Midnight Reboot Serum
Alpha-H Midnight Reboot Serum
No reviews
£17.99
Skin1004 Madagascar Centella Tone Brightening Capsule Ampoule
Skin1004 Madagascar Centella Tone Brightening Capsule Ampoule
No reviews
£25.00
Alpha-H Liquid Gold With 5% Glycolic Acid
Alpha-H Liquid Gold With 5% Glycolic Acid
No reviews
£43.99
Skin1004 Madagascar Centella Probio-Cica Intensive Ampoule
Skin1004 Madagascar Centella Probio-Cica Intensive Ampoule
No reviews
£21.00
Alpha-H Liquid Gold + Vitamin C
Alpha-H Liquid Gold + Vitamin C
No reviews
£50.99
Skin1004 Madagascar Centella Hyalu-Cica Water-Fit Sun Serum Twin Pack
Skin1004 Madagascar Centella Hyalu-Cica Water-Fit Sun Serum Twin Pack
No reviews
£32.00
Alpha-H Dawn To Dusk SPF 50+ Serum
Alpha-H Dawn To Dusk SPF 50+ Serum
No reviews
£36.99
Skin1004 Madagascar Centella Hyalu-Cica Water-Fit Sun Serum SPF 50
Skin1004 Madagascar Centella Hyalu-Cica Water-Fit Sun Serum SPF 50
No reviews
£16.00
-10%
Alpha-H Daily Dose Multivitamin Body Serum
Alpha-H Daily Dose Multivitamin Body Serum
No reviews
£26.99 £29.95
-85%
skinChemists Pro-5 Collagen Bee Venom Facial Serum
skinChemists Pro-5 Collagen Bee Venom Facial Serum
No reviews
£19.90 £129.00
Alpha-H Hyaluronic 8 Super Serum
Alpha-H Hyaluronic 8 Super Serum
No reviews
£24.99
-83%
Dr H Hyaluronic Acid Eye Serum
Dr H Hyaluronic Acid Eye Serum
No reviews
£24.90 £139.00
-75%
Alpha-H Serum Hyaluronic 8 Ultrafiller Moisture Concentrate
Alpha-H Serum Hyaluronic 8 Ultrafiller Moisture Concentrate
No reviews
£7.99 £31.95
L'Oreal Elvive Glycolic Gloss Leave-In Serum
L'Oreal Elvive Glycolic Gloss Leave-In Serum
No reviews
£16.40
-12%
Beauty of Joseon Light On Serum Centella + Vitamin C
Beauty of Joseon Light On Serum Centella + Vitamin C
No reviews
£15.00 £17.00
L'Oreal Elvive Extraordinary Oil Midnight Serum
L'Oreal Elvive Extraordinary Oil Midnight Serum
No reviews
£14.85
DIOR Sauvage The Serum
DIOR Sauvage The Serum
No reviews
£79.00
-37%
Stila Spring 2016 Aqua Glow Serum Foundation
Stila Spring 2016 Aqua Glow Serum Foundation
No reviews
£7.99 £12.50
-24%
Estée Lauder Advanced Night Repair Serum
Estée Lauder Advanced Night Repair Serum
No reviews
£99.99 £129.99
-23%
Alterna RESTRUCTURING BOND REPAIR 3-IN-1 SEALING SERUM
Alterna RESTRUCTURING BOND REPAIR 3-IN-1 SEALING SERUM
No reviews
£22.99 £29.50
Estée Lauder Perfectionist Serum Compact Makeup SPF 15 6w1
Estée Lauder Perfectionist Serum Compact Makeup SPF 15 6w1
No reviews
£44.99
-24%
Olay Niacinamide 24 + Vitamin E Age Defy Serum
Olay Niacinamide 24 + Vitamin E Age Defy Serum
No reviews
£15.99 £20.99
GIVENCHY L'Intemporel Global Youth Essence Serum
GIVENCHY L'Intemporel Global Youth Essence Serum
No reviews
£59.99
Grow Gorgeous Intense Limited Edition Growth Serum
Grow Gorgeous Intense Limited Edition Growth Serum
No reviews
£19.99
-21%
GIVENCHY Blanc Divin Brightening Serum
GIVENCHY Blanc Divin Brightening Serum
No reviews
£49.99 £62.50
Vichy LiftActiv B3 5% Niacinamide & AHA Complex Serum
Vichy LiftActiv B3 5% Niacinamide & AHA Complex Serum
No reviews
£33.99
Sarah Chapman Vitamin A Power 2: Retinol & Retinal Serum
Sarah Chapman Vitamin A Power 2: Retinol & Retinal Serum
No reviews
£115.00
CosRx The Hyaluronic Acid 3 Amino Acids Ceramide NP Serum
CosRx The Hyaluronic Acid 3 Amino Acids Ceramide NP Serum
No reviews
£22.25
-17%
Give Me Retinol Serum
Give Me Retinol Serum
No reviews
£10.00 £12.00
-17%
Give Me Niacinamide Serum
Give Me Niacinamide Serum
No reviews
£10.00 £12.00
-29%
Give Me Lash Growth Elixir Serum
Give Me Lash Growth Elixir Serum
No reviews
£10.00 £14.00
-29%
Give Me Hyaluronic Acid Deep Hydration Serum
Give Me Hyaluronic Acid Deep Hydration Serum
No reviews
£10.00 £14.00
-15%
Give Me Hyaluronic Acid & Retinol Face Serum
Give Me Hyaluronic Acid & Retinol Face Serum
No reviews
£12.00 £14.00
-38%
Give Me Hyaluronic Acid Deep Hydration Skin Duo
Give Me Hyaluronic Acid Deep Hydration Skin Duo
No reviews
£15.00 £24.00
-29%
Give Me 10% Vitamin C Illuminating Serum
Give Me 10% Vitamin C Illuminating Serum
No reviews
£10.00 £14.00
Q+A Salicylic Acid Facial Serum
Q+A Salicylic Acid Facial Serum
No reviews
£9.50
-75%
skinChemists Collagen & Hyaluronic Acid Daily Conditioner With Argan Oil & Shea Butter
skinChemists Collagen & Hyaluronic Acid Daily Conditioner With Argan Oil & Shea Butter
No reviews
£19.90 £79.00
Allies of Skin Peptides & Antioxidants Advanced Firming Daily Moisturising Treatment
Allies of Skin Peptides & Antioxidants Advanced Firming Daily Moisturising Treatment
No reviews
£156.00
Bondi Sands Plump It Up Peptide Serum
Bondi Sands Plump It Up Peptide Serum
No reviews
£8.99
Votary Vitamin C Glow Serum
Votary Vitamin C Glow Serum
No reviews
£70.00
-10%
Cocoa Brown Sunshine Serum Face Serum
Cocoa Brown Sunshine Serum Face Serum
No reviews
£11.67 £12.95
-10%
Cocoa Brown Sunshine Serum Body Serum
Cocoa Brown Sunshine Serum Body Serum
No reviews
£13.47 £14.95
-10%
e.l.f. Skin Youth Boosting Advanced Night Retinoid Serum
e.l.f. Skin Youth Boosting Advanced Night Retinoid Serum
No reviews
£24.28 £26.95
-10%
e.l.f. Skin Holy Hydration! Triple Bounce Serum
e.l.f. Skin Holy Hydration! Triple Bounce Serum
No reviews
£13.07 £14.50
-20%
Rodial Pink Diamond Retinol Little Luxuries Set
Rodial Pink Diamond Retinol Little Luxuries Set
No reviews
£52.00 £65.00
Votary Night Star Serum
Votary Night Star Serum
No reviews
£140.00
SOSU by SJ Express Serum
SOSU by SJ Express Serum
No reviews
£20.40
-32%
Germaine de Capuccini Cocktails For Two
Germaine de Capuccini Cocktails For Two
No reviews
£49.00 £72.00
-10%
SOSU by SJ Clear Tanning Serum
SOSU by SJ Clear Tanning Serum
No reviews
£21.62 £24.00
Skeyndor Global Lift Contour Elixir Face & Neck Serum
Skeyndor Global Lift Contour Elixir Face & Neck Serum
No reviews
£52.45
-26%
Belif Super Drops Retinol & Peptide Barrier Serum
Belif Super Drops Retinol & Peptide Barrier Serum
No reviews
£21.70 £29.00
-31%
Belif Super Drops Multi-7 Hyaluronic Hydrating Serum
Belif Super Drops Multi-7 Hyaluronic Hydrating Serum
No reviews
£19.45 £28.00
-26%
Belif Super Drops 5% Niacinamide & Vitamin C Brightening Serum
Belif Super Drops 5% Niacinamide & Vitamin C Brightening Serum
No reviews
£21.70 £29.00
Germaine de Capuccini Perfect Forms Retinol Body Treatment
Germaine de Capuccini Perfect Forms Retinol Body Treatment
No reviews
£65.00
-31%
BIOEFFECT EGF Serum Special Edition
BIOEFFECT EGF Serum Special Edition
No reviews
£229.00 £331.00
-10%
Color Wow Curl Wow Flo-etry Serum
Color Wow Curl Wow Flo-etry Serum
No reviews
£11.70 £13.00
Inika Resveratrol Serum
Inika Resveratrol Serum
No reviews
£32.50
-4%
Inika Phytofuse Renew Serum
Inika Phytofuse Renew Serum
No reviews
£63.00 £65.00
PCA SKIN Hyaluronic Acid Microneedle Eye Patches
PCA SKIN Hyaluronic Acid Microneedle Eye Patches
No reviews
£95.00
Shiseido Bio-Performance Glow Revival Serum
Shiseido Bio-Performance Glow Revival Serum
No reviews
£49.98
-33%
TAN-LUXE Super Glow Hyaluronic Self Tan Serum
TAN-LUXE Super Glow Hyaluronic Self Tan Serum
No reviews
£24.29 £36.00
The Ordinary Retinol 0.2% In Squalane
The Ordinary Retinol 0.2% In Squalane
No reviews
£7.40
-10%
Nuxe Prodigieuse Boost Vitamin C Glow-Boosting Serum
Nuxe Prodigieuse Boost Vitamin C Glow-Boosting Serum
No reviews
£45.01 £49.95
The Ordinary Ascorbyl Glucoside Solution 12%
The Ordinary Ascorbyl Glucoside Solution 12%
No reviews
£14.10
The Ordinary 100% Organic Cold-Pressed Rose Hip Seed Oil
The Ordinary 100% Organic Cold-Pressed Rose Hip Seed Oil
No reviews
£9.70
The Ordinary 100% Plant-Derived Squalane
The Ordinary 100% Plant-Derived Squalane
No reviews
£9.90
Germaine de Capuccini Timexpert Wrink Less Serum Pro-Collagen
Germaine de Capuccini Timexpert Wrink Less Serum Pro-Collagen
No reviews
£107.00
The Ordinary Multi-Antioxidant Radiance Serum
The Ordinary Multi-Antioxidant Radiance Serum
No reviews
£14.20
The Ordinary GF 15% Solution
The Ordinary GF 15% Solution
No reviews
£13.50
-20%
Martiderm The Originals Proteos Liposome
Martiderm The Originals Proteos Liposome
No reviews
£16.00 £20.00
-13%
Aveda Scalp Solutions Overnight Scalp Renewal Serum
Aveda Scalp Solutions Overnight Scalp Renewal Serum
No reviews
£36.50 £41.50
-10%
Nuxe Prodigieuse Boost Self-Tanning Serum
Nuxe Prodigieuse Boost Self-Tanning Serum
No reviews
£36.04 £40.00
-48%
Talika Lipocils Expert Eyelash Growth & Pigmentation Serum
Talika Lipocils Expert Eyelash Growth & Pigmentation Serum
No reviews
£28.00 £53.50
Nanobrow Eyebrow Serum
Nanobrow Eyebrow Serum
No reviews
£56.00
-26%
Avène Dermabsolu Concentrated Resculpting Serum
Avène Dermabsolu Concentrated Resculpting Serum
No reviews
£34.50 £46.50
-47%
111SKIN Black Diamond Retinol Oil
111SKIN Black Diamond Retinol Oil
No reviews
£97.50 £183.50
L'Oreal Paris Age Perfect Golden Age Rosy Oil Serum
L'Oreal Paris Age Perfect Golden Age Rosy Oil Serum
No reviews
£22.76
Martiderm Acniover Serum Anti Imperfections Acne-Prone Skin
Martiderm Acniover Serum Anti Imperfections Acne-Prone Skin
No reviews
£17.00
ANUA 7 Rice Ceramide Hydrating Barrier Serum
ANUA 7 Rice Ceramide Hydrating Barrier Serum
No reviews
£25.00
-10%
Vita Liberata The H.A+ Deep Moisture Face Tan With Niacinamide
Vita Liberata The H.A+ Deep Moisture Face Tan With Niacinamide
No reviews
£26.13 £29.00
Minimalist Rosehip Oil + VC-IP Vitamin C 100% Face Serum
Minimalist Rosehip Oil + VC-IP Vitamin C 100% Face Serum
No reviews
£12.00
-10%
NIP+FAB Retinol Fix Blemish Gel Treatment 10%
NIP+FAB Retinol Fix Blemish Gel Treatment 10%
No reviews
£20.68 £22.95
You've viewed 1,170 of 1,801 products Show Me More

Face Serums for Every Skin Type

From vitamin C serum for glowing skin and niacinamide for tackling blackheads and blemishes to retinol serum for preventing wrinkles and hyaluronic acid serum for dryness, you'll find a serum for every skin type and skin concern here at Cosmetify.

Applied after cleansing but before moisturising, face serums are lightweight, concentrated treatments targeted towards your specific skin goals.

Add a face serum from the Cosmetify collection to your skincare routine today and get ready to transform your complexion.

FAQs About Serums

What is a face serum, and how is it different from moisturiser?

Face serums are lightweight formulas with a high concentration of active ingredients designed to target specific skin concerns—like dehydration, dullness, fine lines or pigmentation. Unlike moisturisers, they penetrate deeper and deliver more intensive results. Apply serums after toner but before moisturiser. If layering more than one, go from thinnest to thickest texture. Water-based serums typically go first, followed by oils or emulsions.

How long before I see results from a serum?

You'll often notice hydration and glow immediately, but results for concerns like pigmentation or fine lines can take 4–8 weeks with consistent use.

Which serum is right for my skin type?

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