PUPA

Established in 1976, PUPA is an Italian cosmetics company that offer a premium range of makeup and skincare items which are designed with quality and innovation in mind.

PUPA is a trend-focused beauty brand that prides themselves on creating cosmetics that evoke Italian beauty and appeal. They export and distribute their goods to over 70 countries as a way of sharing their stunning selection of high-quality beauty products across the globe.

Their unique and professional range of makeup and skincare products includes their bestselling Like A Doll Compact Powder and their Two-Phase Makeup Remover. Not to mention their utterly cute and creative collection of beauty kits featuring their famous 'All You Need Is Owl range'.

PUPA believe that red is a key symbol of passion, vitality and energy which is why they choose to use the colour as a consistent theme throughout their branding and product packaging.

Browse a variety of stylish and ingenious beauty formulas, and you too can achieve an Italian-esque beauty look.

Why We Like PUPA

"PUPA made a name from themselves after creating their unique, bird-inspired eyeshadow palettes, catching the attention of beauty lovers worldwide. Today, the brand provides a range of cost-effective cosmetic formulations that range from skin-enhancing serums to eye-opening mascaras. Our go-to products include the PUPA Desert Bronzing Powder and their iconic PUPA Professionals BB Cream Primer Nude."

Written by Ellie Child, Beauty Editor